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Guide

Your Google Business Profile: getting the basics right

The free listing many customers see first, and how to keep it accurate.

Claim it

If your business doesn't have a profile, create one; if it does, make sure you control it. Google verifies that you're the owner before you can manage it.

Match your details everywhere

Use the same business name, address, phone number and hours on your profile, your website and every directory. Mismatches confuse customers.

Add real photos

Photos of your work, your team and your location tell customers who you are faster than any description.

Answer reviews

Thank people for good reviews and answer bad ones calmly and briefly. Future customers read the replies too.

Find a local business

Independent Arizona businesses that signed the Code of Ethics, town by town.

Find your town

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