Claim it
If your business doesn't have a profile, create one; if it does, make sure you control it. Google verifies that you're the owner before you can manage it.
Match your details everywhere
Use the same business name, address, phone number and hours on your profile, your website and every directory. Mismatches confuse customers.
Add real photos
Photos of your work, your team and your location tell customers who you are faster than any description.
Answer reviews
Thank people for good reviews and answer bad ones calmly and briefly. Future customers read the replies too.
Find a local business
Independent North Carolina businesses, town by town. Ethics signing is optional.