Lesson 5 of 8 · 15 min
AI Visibility, Annie's Analytics and the Property Management Assistant. Higher-value work for businesses that already have something to protect.
The Visibility Audit is $750 one time for one location, thirty prompts across three engines. The Competitive Audit is $1,500 for up to three locations, sixty prompts and eight competitors. The page notes these are starting prices, that final pricing depends on scope, and that the customer always gets a written quote before anything is billed. Say that last part out loud - it is a trust builder and it is free to say.
What he receives is a scorecard with four subscores, the actual prompts and the actual answers with dates, a comparison against competitors, the factual errors found, the priority fixes and a ninety-day action plan.
Monitoring runs $250 a month for thirty prompts, $450 for sixty with competitor tracking and a quarterly call, and $850 for a hundred prompts, multiple locations and the recommended work included. Month to month, cancel any time.
We never promise a permanent standing in any assistant's answers. There is no such thing and anyone selling it is lying. What we report is repeated observation - what was asked, what came back, on what date, how that has moved over time, and how often the business is mentioned compared with its competitors.
That is genuinely valuable and it is honest. An owner who has been sold a ranking promise before will notice you are not making one, and it will do more for you than the promise would have.
Setup is $350 one time and it is waived if we built the site. Insight is $150 a month for one site, Performance is $350 for up to three sites, Managed is $650 for multi-site and multi-location. He gets a live dashboard and a plain-English monthly report - who came, what they read, what they did.
Bought together with visibility monitoring, the combined monthly price drops by $100.
Visibility is are they finding you. Analytics is what happened after the click. They are sold side by side because they answer different questions, and the owner who wants one usually turns out to want both once you put it that way.
For property managers and owners of income-producing rentals. It carries the property and procedure knowledge, answers tenants and prospects, reports to owners, supports vacancy marketing, and builds a record of the property that is there for next time. Priced as a one-time setup plus a monthly retainer; scope drives the number, so this one is a written quote every time.
This is a referral product more than a cold-call product. If you know property people, it is the best door you have. If you do not, do not spend your week on it.
A business with something to protect. It already has customers, it already has a site, somebody there already looks at numbers. If the shop has no web presence at all, you are in the wrong lesson - go back to the entry products and build something worth measuring first.
Click a card to turn it over.
Nothing is recorded and nothing is scored. This is for you.
A prospect asks you to guarantee he will be recommended by ChatGPT in six months.
Why: Never promise a permanent standing. Report repeated observations, trends, mentions and share of voice. Likely is a promise wearing a hat.How do you explain visibility versus analytics?
Why: They answer different questions, which is why they are sold side by side.A one-man landscaping business with no website asks about the $750 audit.
Why: The specialist products are for a business with something to protect. Selling an audit to a business with nothing to audit is a refund waiting to happen.What should you say early about audit pricing?
Why: It is on the page, it is true, and saying it unprompted builds trust at no cost.